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Writer's pictureAija Pope

Blowing Up Boundaries: Turning Startups into Powerhouses


Hey Boss Babes, get ready to take some notes because we’re diving headfirst into Season 2, Episode 2 of Baltic Boss Babes, where we had the absolute pleasure of sitting down with Marija Ručevska—a real  force of nature in the Baltic startup scene. Maria’s the woman you want on your side when you’re aiming to turn your startup from a scrappy idea into a global powerhouse. She’s a partner at Helve, runs TechChill, and has been slamming through the gates of the startup world for over a decade. Trust me, she’s not just playing the game—she’s rewriting the rules.

Maria didn’t just stumble into success. She built  it. And in this episode, she’s serving up insights that’ll make you rethink the way you approach everything—business, networking, leadership, and, oh yeah, life.


🔥 Here’s what Maria dropped in this powerhouse of an episode 🔥

1. Legacy is Dead. Time to Build a New Economy.

Maria’s got no time for legacy businesses that cling to the past. She’s all about the new economy, one built on scalable, global companies that can compete in the fast-paced startup world. According to Maria, Latvia’s future success isn’t going to come from its old businesses—it’s going to come from fresh, innovative startups that are ready to take on the world.

"If we don’t focus on building these new companies here, where are we going to end up?"


2. Networking is NOT Optional—It’s a Survival Skill

Maria’s not just another name on a LinkedIn connection. She’s built a serious  network of founders, investors, and global movers. If you’re in the startup world and not working your connections, you’re already behind. Maria knows that who you know  can make or break your success.

"No one ever built anything alone. The more people you meet, the bigger the chances that you will succeed."


3. Navigating Tough Conversations Like a Boss

Maria’s seen it all when it comes to uncomfortable conversations—laying off employees, breaking tough news, or negotiating high-stakes deals. She doesn’t shy away from these talks; instead, she’s learned how to handle them with grace, honesty, and an eye toward maintaining relationships.

"Always try to end everything on a positive note. No matter how tough the conversation, it’s about being honest and leaving a door open."


4. Risk? Yeah, That’s Part of the Job.

Waiting for the perfect moment? Forget it. Maria’s all about jumping in, taking risks, and learning as you go. The sooner you dive in, the faster you’ll figure out what works—and what doesn’t. The startup world moves fast, and if you’re not taking risks, you’re not moving.

"The sooner you start, the earlier you’ll understand what not to do."


5. The Baltic Startup Scene Is About to Blow Up

TechChill started as a small meetup, and Maria turned it into one of Europe’s must-attend  startup events. But this is just the beginning. Maria believes the Baltic startup scene is primed to explode, with the talent, ambition, and hunger needed to make waves on the global stage.

"This region is still about to blow up. The change has been massive, but we’re just getting started."


Why You Need to Care


This episode isn’t just a masterclass in startups—it’s a wake-up call. Whether you’re already in the game or just thinking about getting in, Maria’s story is a reminder that the startup ecosystem is where the real action is. But it’s not for the faint of heart. It’s for the bold, the risk-takers, and the ones willing to get their hands dirty.

So, if you’re ready to stop playing small and start thinking big, grab your earbuds and hit play. Maria’s dropping knowledge you won’t find in a business textbook. It’s raw, it’s real, and it’s exactly what you need to hear.


That’s it, Boss Babes. Tune in, take notes, and get ready to shake things up. Season 2, Episode 2  is exactly what you need to hear if you’re serious about breaking barriers and building empires.


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